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Best Financial Ads of the Month
1
JPMorgan Chase - The Waiting Workforce
JPMorgan Chase created statues to highlight the unreasonable mountains of paperwork people have to go through to get their records expunged, calling action to the 38 states who have yet to pass the Clean Slate legislation.
| Title | The Waiting Workforce |
| Agency | Droga5 |
| Campaign | The Waiting Workforce |
| Advertiser | JPMorgan Chase Holdings LLC |
| Brand | JPMorgan Chase |
| Date of First Broadcast/Publication | 2024 / 4 |
| Business Sector | Banking, Finance, Law & Insurance |
| Story | JPMorgan Chase, in partnership with creative agency Droga5, commissioned an art installation to shine a light on the problem of “The Waiting Workforce”: 1 in 3 Americans with prior criminal records that face or have faced significant barriers to finding meaningful employment, and the importance of Clean Slate legislation. The installation consists of 38 sculptures that represent people with past criminal records in waiting positions made out of real expungement papers, showing how this complex and costly paperwork is the very thing keeping them out of the workforce. These are 38 statues for the 38 states that have yet to pass this legislation that would bring automatic record clearing and ultimately more employment opportunities for those who already paid their dues. This installation opens on Thursday, April 4th and takes place in Philadelphia’s Independence Plaza throughout the month of April for Second Chance Month. Pennsylvania was the first state to pass Clean Slate legislation, so launching this campaign here signifies the opportunity for other states to follow their lead. On the same day, JPMorgan Chase will be hosting the Second Chance Business Coalition Conference to release the latest data on the expungement problem in the US. They’ve also invited people who have been affected by this issue to celebrate the art piece and its significance together. For background, JPMorgan Chase has always been bigger than banking - their motivation as a firm goes beyond numbers and is rooted in their commitment to humanity. The firm’s purpose is to “Make dreams possible for everyone, everywhere, every day,” which is proven by their many efforts that are a catalyst for enduring impact across America and around the globe. The strongest evidence of their commitment to humanity is about a problem that the firm is leading to fix in America, which “The Waiting Workforce” aims to bring attention to: trying to remove barriers for people with past criminal records to get back into society and find meaningful employment. |
| Media Type | Television |
| Length | |
| Chairman | David Droga |
| Chief Creative Officer | Scott Bell |
| Executive Creative Director | Kevin Brady |
2
Erste Bank - Ghosts
This charming spot out of Jung von Matt flips the haunted house trope on its head for Erste Bank home loans.
| Title | Ghosts |
| Agency | Jung von Matt / Donau |
| Campaign | Ghosts |
| Advertiser | Erste Bank der österreichischen Sparkassen AG |
| Brand | Erste Bank |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Media Type | Television |
| Length | |
| Creative Agency | B..O Z...eb Subscribers Only |
| Creative Director | A...r Ok....ic Subscribers Only |
| Agency Producer | T..a N...ov Subscribers Only |
| Production Company | ..l Pr.....ija Subscribers Only |
| Director | C...s F...es Subscribers Only |
| Producer | P...a G...c Subscribers Only |
| Director of Photography (DOP) | L..a Tr.....ic Subscribers Only |
3
CIBC - The World Is Your Oyster
Courage Inc
Canadian agency Courage Inc showcases the adventures that awaits customers with the CIBC Aventura credit card!
| Title | The World Is Your Oyster |
| Agency | Courage Inc |
| Campaign | The World Is Your Oyster |
| Advertiser | CIBC |
| Brand | CIBC |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Media Type | Television |
| Length | |
| Agency | OLIVER Agency |
| VFX/Post Production | Alter Ego |
| Advertising Manager | A...la S...no Subscribers Only |
| Advertising Manager | ..n ..y Subscribers Only |
| Advertising Manager | H...ry W...s Subscribers Only |
| Advertising Manager | J..f T....ns Subscribers Only |
| Advertising Manager | A...e F..g Subscribers Only |
| President | N..i S...i Subscribers Only |
| Founder | D...al B...t Subscribers Only |
| Founder | J..l H...by Subscribers Only |
| Chief Strategy Officer | ..m K...y Subscribers Only |
| Associate Creative Director | Z...ir K...b Subscribers Only |
| Associate Creative Director | J...n ..y Subscribers Only |
| Executive Agency Producer | C...r G...a Subscribers Only |
| Agency Producer | S...h M... Subscribers Only |
| Integrated Producer | R...el M...en Subscribers Only |
| Strategy Director | R..i D...n Subscribers Only |
| Account Director | S...ni W....ra Subscribers Only |
| Account Management Team | C...lo M...no Subscribers Only |
| Account Executive | T..o M..k Subscribers Only |
| Media Agency | Ess........acom Subscribers Only |
| Production Company | S...ts H...ur Subscribers Only |
| Director | M..k Z...rt Subscribers Only |
| Director of Photography (DOP) | E..c K....ns Subscribers Only |
| Executive Producer | S...n Dr....nd Subscribers Only |
| Executive Producer | R..a Po....ak Subscribers Only |
| Production Service Company | ..e R...s Subscribers Only |
| Executive Service Producer | A...l L..n Is.....tch Subscribers Only |
| Line Producer | Fr.....co R...s Subscribers Only |
| Production Designer | J..n C....lo Subscribers Only |
| Wardrobe | A....ia B....et Subscribers Only |
| Colorist | W..e O...m Subscribers Only |
| Color Assist | M...ni Kh.....hom Subscribers Only |
| VFX Lead | J..l O..s Subscribers Only |
| VFX Artist | Se.....an B...s Subscribers Only |
| VFX Artist | E..c Pe.....a Subscribers Only |
| VFX Artist | Vi....ia G...on Subscribers Only |
| VFX Artist | J..e H...ey Subscribers Only |
| VFX Artist | M...ny Mc.....rn Subscribers Only |
| VFX Artist | N...r D...i Subscribers Only |
| Post-production Producer | M...ya G....a Subscribers Only |
| Executive Post Producer | H...a Pe....a Subscribers Only |
| Editing Company | Ni.....re Subscribers Only |
| Editor | G...am Ch....lm Subscribers Only |
| Assistant Editor | S....ni M...n Subscribers Only |
| Editorial Producer | H...ah S...e Subscribers Only |
| Editorial Company Executive Producer | J...e A...l Subscribers Only |
| Music / Sound Design | G....on M...c Subscribers Only |
| Sound Director | M..k Do....ic Subscribers Only |
| Sound Engineer | V..d N....ic Subscribers Only |
| Audio Executive Producer | K...y Mc.....ey Subscribers Only |
| Sound Designer | ..n Sw.....ck Subscribers Only |
4
Citizens Bank - Two Cents
Citizens Bank encourages financial literacy through the trusted advice from your banking partner.
| Title | Two Cents |
| Agency | Ogilvy Worldwide |
| Campaign | Ready to Make Sense of Your Money |
| Advertiser | Citizens Bank |
| Brand | Citizens Bank |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Television |
| Length | |
5
Mercado Pago - The Bored Ape Spokesperson
Mercado Pago presents the devalued Bored Ape NFT as its new spokesperson to talk about safe and realistic investing.
| Title | The Bored Ape Spokesperson |
| Agency | Gut Mexico |
| Campaign | The Bored Ape Spokesperson |
| Advertiser | Mercado Libre |
| Brand | Mercado Pago |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Media Type | Television |
| Length | |
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